This project explores how it feels to have social anxiety by utilizing the freedom of typography.
This fabricated brand of beer is being portrayed as an outdoorsy beer, meant to be enjoyed around a campfire with friends or family.
Hand Generated Typeface
In the exploration of the creation of hand generated typefaces for a student project, we were to use many different mediums to see which was the most viable for our own projects. Then the process of painting the alphabet over and over in that medium until we found the right style for a typeface began. Once a style was determined, each letter was painted and re-painted until they were consistent with the style.